Here is some brief research I did for mobile apps. I don't have any experience using apps especially magazine apps. I just recently got my iphone5 and the only app I use is Pinterest. I looked at different pages and spreads and I also looked at their grids and I found that even though it is so small they still use a high number grid. I also looked at the point size of the font and it is pretty small obviously. I was wondering why they have the gray on the top and bottom and I think its because they designed it for the smaller screen size and haven't updated it to fit the new screen size.
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